100% NZ owned · Independent verification

Know what
you're taking.

Aotearoa's own product certification standard. Today, we verify a supplement is genuine and made at a GMP-certified facility — with full independent lab testing rolling out as we grow.

What we check

Built on trust.
Backed by verification.

We start with what matters most: confirming a product is genuine and made somewhere held to real standards. Full independent lab testing is coming as we grow.

01

Genuine product

We confirm the product is real — not a counterfeit, copy or repack — and tied to a registered batch.

02

GMP-certified manufacturing

We verify it was made at a facility that holds Good Manufacturing Practice certification.

03

Full lab testing

Independent testing for banned substances, heavy metals and label accuracy — per batch.

Coming soon
Why AURA

100% Aotearoa.
Independent. For you.

  • New Zealand owned and run — not shipped offshore for checks.
  • Independent verification you can trust, separate from the brands we check.
  • Built for Aotearoa, raising the standard for local supplements.
  • Every verified batch is publicly checkable by anyone, anytime.
How it works
01

Apply

Submit your product to get verified.

02

Verify

We check your product and facility details.

03

Approved

A live record and unique QR code are issued.

04

Share

Customers scan the code and check it themselves.

What you receive

A certificate you can point to.

Every verified batch gets a certificate like this — linked to the live record anyone can scan and check.

Sample AURA Certified certificate
Sample shown for illustration. Certificates are issued per verified batch.
Verify a product

Check it yourself.

Enter the batch or lot code printed on the product to see its live verification.

Ready to get certified?

Tell us about your product and we'll walk you through verification. No public pricing yet — we'll talk you through it directly.

We'll get back to you within 1–2 business days.

Application received! 🌿

Thanks for reaching out. We'll be in touch within 1–2 business days.